In the context of the CLUSTER4GREEN project, the Federation of Egyptian Industries has organized the second international conference on Social and Environmental Impact of Foreign Direct Investment (FDI) & Local Investment and Circular Economy strategies to strengthen MSMEs competitiveness in Cairo (Egypt).
The conference discussed clustering, networking, transnational cooperation, economy-based business development programs, green technologies uptake and civil society engagement. The conference was a forum to showcase and exchange information on the green technology initiatives. Two Showcases where displayed which are single use bags and e-waste in Egypt.
The main theme of the event was Circular Economy Strategies led by Egyptian Government different institutions Ministry of Planning, General Authority of Investment and Free Zones, Industrial Development Authority and Medium Small and Micro Enterprises Development Agency. Keeping an eye on a very important pillar of the project, transforming SMEs into Circular Business Model utilizing EMBRACE Toolkit to the Custer4Green BOOST process. The Session magnified the result of the training provided to the SMEs and our facilitators on circular economy business model canvas and how to generate solutions and real opportunities from new business models, value chain analysis, saving sources and money. SMEs testimonials of the transformation of their business model and opportunities generated were exhibited.