Are you a woman entrepreneur? Looking to improve your managerial performance and develop new skills? The EBRD invites you to participate free of charge in its online training workshop on the following theme: “Digital Marketing”, led by expert Mr. Lassaad Ghachem. Eight 3-hour group sessions and a one-on-one session with the trainer will take place from 15 April to 7 May.
The topics covered in this workshop are: Introduction to digital and ecommerce marketing; How to develop a digital marketing strategy and plan; Development and optimization of your Web presence; Successful customer experience management (online/offline); Acquire practical knowledge on customer loyalty in times of crisis; Exploiting digital in crisis management; The rules of storytelling in the digital age.
This training is fully funded by the European Union in Tunisia in the framework of PACS, the Support Programme to Services Competitiveness.
Read more