Tunisian SMEs explore opportunities of EU Eco-innovation for better business
December 6, 2016
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Last week, 74 stakeholders from the Tunisian manufacturing sector had the opportunity to get in touch with the latest EU Eco-innovations at a B2B business networking event organised by the EU-funded SwithMed programme in Tunis.
14 businesses form the EU´s Eco-Innovation and Life programme, introduced their Eco-innovative product and business solutions, market ready and applicable to the Tunisian economy. During the event, 178 business contacts were established between stakeholders from the Tunisian manufacturing sector and European businesses leading eco-innovation.
At the event, the Tunisian Minister of Trade and Industry, Mr. Zied Ladhari, underlined the prospects of what the cooperation with the EU and the SwitchMed programme could mean for the Tunisian economy, claiming that “Programs such as SwitchMed are of particular importance, coming at a time when Tunisia faces several challenges.”
The SwitchMed B2B business networking in Tunisia is a great example of EU cooperation that directly and sustainably benefits businesses in the southern Mediterranean, to make the switch towards a more resource efficient and environmental economy.
Two additional SwitchMed B2B business networking events will be held in Morocco and Egypt, connecting EU Eco-innovation to the needs of the Moroccan and Egyptian economies.
The SwitchMed sustainable consumption and production programme aims to promote a switch by the Mediterranean economies towards sustainable consumption and production patterns and green economy, including low-emission development, through demonstration and dissemination of methods that improve resource and energy efficiency. It also seeks to minimise the environmental impacts associated with the life cycle of products and services and, where possible, to promote renewable energy.