Tourism stakeholders along the Palestinian Heritage Trail took lead and action to launch a campaign on Environmental Awareness and Heritage, Historical and Natural sites under the slogan of “Baladna Ahla” and within the activities of the CROSSDEV project.
The campaign aims to increase awareness introducing the concept of social responsibility towards heritage, civilisation, and environmental preservation and protection. On the other hand, it worked to strengthen the bonds among the locals working in tourism through different activities that included cleaning up the local attractions.
The campaign activities were conducted along the newly developed segments of the Trail, between Beit Mirsim and Battir, which include 16 villages and communities. Around 600 students, youth, women, volunteers, stakeholders, and representatives of village councils took part in the campaign.
CROSSDEV strengthens and enhances sustainable tourism practices, emphasizing common heritage and resources. Specifically, the project intends to increase touristic competitiveness and attractiveness of less-known destinations and rural/depressed areas, adopting the Cultural Routes concept in selected areas of 4 countries: Italy, Jordan, Lebanon and Palestine.
For more information