The EU-funded OPEN Media Hub is organising a Master Class in media management for broadcast media on 22-23 March in Beirut. The Master Class will have a special focus on management and development in a highly competitive environment.
It will cover news management and transformation, the digital evolution, reputation management and positioning, editorial integrity, multi-platform content, giving broadcasters the trade skills they need to expand their audiences across converged platforms.
Al Anstey, former Chief Executive Officer of Al Jazeera America will lead the Master Class. From 2010 to 2015, Al served as managing director of Al Jazeera English.
The OPEN Media Hub project, funded under the OPEN Neighbourhood Programme, aims at creating a virtual media hub spanning the two regions, in order to contribute to the development of independent media and to a more accurate presentation of EU policies in the Neighbourhood regions, through the creation of a network of journalists. The OPEN Media Hub will provide skills to journalists and media managers through the fostering of professional networks, the provision of hands-on workshops, of journalist exchanges and support to audio-visual and online production.
Read more