Cairo was the city chosen to host the capitalization forum and the final conference of the EU-funded project TEX-MED ALLIANCES. The event was organized by the German-Arab Chamber of Industry and Commerce – AHK, the Egyptian partner of the project.
During 2 days, nearly a hundred textile professionals from companies from the 7 countries involved in the project (Egypt, Tunisia, Palestine, Greece, Spain, Jordan, and Italy), discussed the program’s results, which started in 2019.
One of the situations that TEX-MED ALLIANCES aimed at correcting was the lack of equal relations between the textile industry in the north and south of the Mediterranean. Until now, the relationship was established as clients or subcontracting by European companies of southern Mediterranean companies to produce textiles and fashion for major brands.
During its 3 years of implementation, TEX-MED ALLIANCES has worked hard to develop initiatives to boost 3 fundamental aspects: innovation, internationalization, and circular economy in the textile sector of the Mediterranean basin.