Tunisia : EBRD helps women entrepreneurs move to digital era

April 13, 2021
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Are you a woman entrepreneur? Looking to improve your managerial performance and develop new skills? The EBRD invites you to participate free of charge in its online training workshop on the following theme: “Digital Marketing”, led by expert Mr. Lassaad Ghachem. Eight 3-hour group sessions and a one-on-one session with the trainer will take place from 15 April to 7 May.

The topics covered in this workshop are: Introduction to digital and ecommerce marketing; How to develop a digital marketing strategy and plan; Development and optimization of your Web presence; Successful customer experience management (online/offline); Acquire practical knowledge on customer loyalty in times of crisis; Exploiting digital in crisis management; The rules of storytelling in the digital age.

This training is fully funded by the European Union in Tunisia in the framework of PACS, the Support Programme to Services Competitiveness.


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EBRD in Tunisia

Countries covered:

  • Tunisia