European Commission and UEFA launch new campaign to tackle climate change
October 18, 2021
The European Commission is launching a new public awareness campaign with UEFA, focused on individual actions to tackle climate change.
Through this partnership, a video featuring famous footballers performing tricks to save energy and cut emissions will be broadcast in 57 countries in TV advertising breaks during the UEFA Champions League and other major competitions. The video, which will also be shown in stadia during the matches, will be aired for the first time tomorrow, 19 October.
Frans Timmermans, Executive Vice-President for the European Green Deal, said: “Football brings our continent and our planet together. To keep enjoying our favourite game, we need to win the fight against climate change, as a team. I’m delighted that UEFA and the European Commission are kicking off this campaign to assist our climate goals.”